Junior Marketing Analyst (India)
Join the future of intelligent clean energy with SmartHelio
Location: Noida (India), on-site
Experience: 1–3 years in marketing analytics, demand generation, growth or marketing operations
Reports to: Marketing Lead and the CEO
Type: Full-time, on-site
Compensation: Competitive, based on experience, plus performance-based incentives
About SmartHelio
SmartHelio, known as the “Doctor of Solar Plants”, is a Swiss-based, Y Combinator-backed, and B-Corp-certified climate tech company accelerating the energy transition.
Our mission is simple: make every clean energy system last longer and perform better.
Our award-winning AI platform continuously monitors and diagnoses solar and battery assets to detect hidden faults, predict failures, and extend asset life by 5–10 years.
We work with leading players such as GALP, Acciona, Mitsui Fudosan, TATA and 30+ others to maximize asset performance and returns, delivering over 6× ROI through predictive maintenance and intelligent portfolio management.
As we scale globally, we are looking for a Junior Marketing Analyst to support the execution and measurement of our marketing campaigns across international markets.
Your Mission
As Junior Marketing Analyst, you will be responsible for executing the marketing strategy defined by management. Working from agreed priorities and objectives, you will set up, launch and manage the campaigns that support our commercial goals.
You will operate across several of our international markets, adapting each campaign to its regional audience and monitoring how our messaging performs in India, Europe and other target regions.
You will collect and analyse the performance data generated by each campaign, identifying which channels, messages and audiences deliver the strongest results. Over time, this analysis will build our understanding of what drives performance in each market and inform how future campaigns are designed.
You will work closely with the Marketing Lead, the business development team and the CEO, providing the reporting and insight that support management decisions.
Key Responsibilities
• Campaign Execution: Set up and launch the campaigns defined by management, from brief to go-live, across email, LinkedIn, paid media, newsletters, landing pages, webinars and events.
• Multi-Market Delivery: Adapt and deploy campaigns across SmartHelio’s target markets, ensuring that messaging, targeting and scheduling are appropriate to each region.
• Performance Analysis: Collect, consolidate and analyse campaign data across all channels: traffic, engagement, open and click-through rates, conversion rates, cost per lead and pipeline contribution.
• Reporting & Dashboards: Produce and maintain weekly and monthly KPI dashboards in GA4 and HubSpot, and present clear, actionable findings to the marketing team, the business development team and management.
• Testing & Optimisation: Design and run A/B tests on subject lines, landing pages, messaging and creative, and document the results by market and audience to inform subsequent campaigns.
• Lead Tracking: Track the progression of inbound leads from MQL to SQL, keep records accurate and up to date, and report on conversion at each stage of the funnel.
• CRM Data Quality: Maintain the integrity of the marketing database, including de-duplication, field standardisation and segmentation lists, to ensure reliable reporting.
• Market & Account Research: Develop and maintain target account lists across solar developers, IPPs, asset managers and O&M companies, and support the business development team with market intelligence.
• Content Support: Support the designer on content production, including case studies, one-pagers, newsletters and website updates, and monitor SEO keyword rankings and content performance.
• Cross-Functional Collaboration: Work with the business development, product and management teams, sharing campaign and customer insights that strengthen our positioning and messaging.
What We’re Looking For
• 1–3 years of experience in marketing analytics, demand generation or marketing operations, ideally in B2B or SaaS (must).
• Bachelor’s degree in marketing, business analytics, statistics, economics or a related field.
• Strong Excel and Google Sheets skills, including pivot tables, formulas, data cleaning and report building.
• Hands-on experience with Google Analytics (GA4) and with a CRM or marketing automation platform (HubSpot preferred).
• Understanding of core B2B marketing metrics: MQL, SQL, conversion rate, CAC and attribution basics.
• Ability to present data clearly and draw actionable conclusions from it.
• Highly organised and detail-oriented, with a strong commitment to data accuracy and deadlines.
• Self-motivated and able to work independently within a fast-paced, distributed international team.
• Excellent written and spoken English (required).
• Able to work full-time from our Noida office, on-site every day.
• Genuine interest in clean energy, solar and the climate transition.
Nice to have: basic SQL, LinkedIn Campaign Manager, SEO tools (SEMrush, Ahrefs), or prior exposure to solar and renewable energy.
Why Join SmartHelio
• Work with a mission-driven team accelerating the global energy transition.
• Be part of an AI-driven innovation shaping the next phase of solar intelligence.
• Direct ownership of live campaigns across multiple international markets.
• A clear development path into marketing analytics, demand generation or growth leadership.
• Direct collaboration with the CEO and with leading organisations in the global solar ecosystem.
• Competitive salary based on experience + performance-based incentives.
• A diverse international team across Europe and India, working together from our Noida office.
Ready to make every solar plant smarter?
Send your CV and a short note on why you’d like to join SmartHelio to solar@smarthelio.com
cc: govinda@smarthelio.com, juliette@smarthelio.com
